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Description of the programme / policy
The Single Market programme (SMP) is the EU funding programme to help the single market reach its full potential and ensure Europe’s recovery from the COVID-19 pandemic. With €4.2 billion over the period of 2021-2027, it provides an integrated package to support and strengthen the governance of the single market. The Single Market programme pools crucial activities financed under several previous programmes. It will provide a more coherent and agile financing framework to support the following key objectives.
Main objective of the programme/policy
The Single Market programme aims to strengthen the Single Market and make it more resilient. Among its objectives is to improve the competitiveness of enterprises, especially small and medium-sized enterprises, and their access to markets. Objectives of the Single Market programme:
- Food safety
- Consumer protection
- Support to small and medium-sized businesses
- A more effective single market
- High quality European statistics
- Effective European standards
Specific objective of the programme/policy
The specific objective is to support the Joint Promotion Platform for Destination Europe by contributing to a series of major marketing campaigns with EU support. These campaigns are carried out in cooperation with national/regional tourism promotion bodies.