Successful Stories of Women Entrepreneurs in Innovation

In this series of short talks by the Association of Business Women in Serbia, women entrepreneurs and innovators of Serbia share their perspectives, initial expectations, challenges, strategies and resilience tips for approaching, surviving and succeeding in a defiant, ever-changing, still male-dominated market. The series of 10 videos of real-life testimonials offers an insight into the reality that these women own and now convey the inevitability of change, the attitude towards crisis, the drive of curiosity, the power of high-level goals, the problem-solution mentality or the desire to influence or enact a vision that impacts communities for the better.